Let’s Flip the Script on Music Risks and Rewards - the case for Kickstarter Music In November 2016, IFPI released their ‘Investing in Music’ report showing that record labels invest $4.5 billion annually (16.9% of revenues) in A&R and marketing - proportionally more than any other category of industry, including the biotech and pharmaceutical industries. While there are positive revenue trends due to consumer adoption of streaming, the music business is still out of balance in terms of risk and return and there are new ways of thinking to be considered. With more than 25,000 successful music projects on Kickstarter and significant insight from the 14 other project categories on the platform, Kickstarter is demonstrating a new way for community supported creative projects to empower artists and improve the health of the industry through informed investment strategies. Molly Neuman, Kickstarter’s Head of Music and former drummer of legendary Riot Girl punk band, Bratmobile will share her thoughts and ideas on a new way forward for a stronger music business. Molly Neuman HEAD OF MUSIC KICKSTARTER Molly Neuman is the Head of Music at Kickstarter. Prior to joining Kickstarter, Molly was Interim President and Vice President of the American Association of Independent Music (A2IM). Before A2IM, she held senior roles in label relations at Rhapsody International and eMusic. She also worked in both artist management and on the label side as both founder and owner of her own company, Simple Social Graces Discos and as partner at Lookout Records. Additionally, she has served on the boards of SoundExchange and A2IM. Molly's career in music began as the drummer in Riot Girl band, Bratmobile.
by TNW via Endless Supplies .Ch - Brands
Keine Kommentare:
Kommentar veröffentlichen